MEET THE MAKER - Alison
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20-Mar-2018 Comments (0)Share
Emma Barnes created Wild Fawn in January 2015 when her love for making and drawing transformed into the love of working with silver and gold to make timeless jewellery that can be enjoyed every day. Each piece of jewellery is made by hand in her London studio, which is important to Emma because it means that there has been no exploitation of workers or unnecessary C02 emissions from transport to bring you Wild Fawn Jewellery.
IS INSTAGRAM A WASTE OF TIME?
Hands up if you waste time on Instagram?
I know I do. It’s so easily done because Instagram is so alluring. If I’m not careful, with one trip I find myself tumbling down a rabbit hole, cartwheeling through The Land of Unattainable until I am completely disorientated. What feels like days later I finally come up for air with little more to show for my expedition than stinging eyeballs and a sinking feeling that my life doesn’t quite measure up.
So how can we avoid this dizzying drain on our precious time, get a grip of Instagram, and make sure the time we do spend on the platform is purposeful and rewarding for our businesses?
Actually it’s quite simple. As is usually the case with marketing, we need to be clear about why. Why are you using Instagram for your business and what are you hoping to achieve? Here’s my checklist of the top three questions to ask yourself before you hit that Insta icon.
Mosley London is an ethical lifestyle brand based in east London. Launched in 2017, all illustrations are designed by Lyndsey Mosley who enjoys drawing playful illustrations that make people smile.
We are pleased to introduce the talent behind Text From A Friend, Sharon Caddie.Text From A Friend started when Sharon was heartily amused by the text messages sent from some of her friends. She scribbled their quips, posted them on social media. And so began requests to turn them into cards and posters...
08-Mar-2018 Comments (0)Share
When women support each other incredible things happen!
At Pulse we are celebrating International Women's Day courtesy of one of our inspiring exhibitors Tribe + Glory. Tribe + Glory empowers and activates female entrepreneurs to achieve self sustainability through relationship, craftsmanship and entrepreneurship.
Tell us a bit about yourself..
I'm Alison - owner and designer of Alison Hardcastle Contemporary Paper Goods. We are a design studio and independent stationery company producing a range of stylish, clever and playful greetings cards, paper goods and prints in the Yorkshire Wolds, UK.
What can you tell us about your background?
I completed a BA in Illustration at Edinburgh College of Art followed by an MA in Sequential Design & Illustration at Brighton University. With a Degree and Masters under my belt I wasn't going to let my dreams of being creative for a living go. I started the brand on a very small scale in 2005 by illustrating, making and printing small editions of books for artists book fairs and markets. A dabble into hand screen printed greetings cards to add to the books proved a good move and before I knew it I had the V&A Museum as one of my stockists and I was on a path to being a greetings and stationery designer.
What inspired you to go into design, start making these products and set up the company?
I was an illustrator with a burning desire to not only design but to make things which people could pick up, look at and use. I wanted to design striking products with true meaning and genuine creative integrity to be used for everyday adventures, monumental occasions and for the love of good design.
Additionally, I hugely admire pioneering strong women in design who make their own path and creatively innovate. The epitome of this has to be Lucienne Day. To be a successful designer and mum is incredibly hard.
How would you described your design style?
I take great pride in the hands-on process of creating my designs. Using pen,ink, brush and scalpel as a starting point each time results in a unique style complete with beautiful irregularities. Colour is my other important starting point and one of the most influential parts of my designs.
What can you tell us about your New Collection?
The new Birthday and Patterned ranges of cards push my designs further into a new more playful territory. The card titled ‘Chaos' is energetic, fun and explores mark-making using a big brush and Indian ink as a starting point.
Is it the first time you'll be exhibiting here and what are your ambitions for the show?
This will be my 7th Pulse. It was the very first trade show I did. I was in the Launchpad section of the show and the experience was fantastic and opened many doors for me. I'm looking forward to catching up with existing stockists and meeting new buyers and prospective stockists.